| Category | |
| Subcategory | Magazines |
| Entrant agency | Cheil Kazakhstan |
| Client | Samsung |
| Brand | Samsung |
| Product/service | AddWash |
| Release date | 01.01.2017 |
| Advertising agency | Cheil Kazakhstan |
| Executive creative director | Juan Pablo Valencia |
| Art director | Juan Pablo Valencia |
| Art director | Nurlan Satarov |
| Copywriter | Juan Pablo Valencia |
| ACCOUNT EXECUTIVE | Venera Jussupova |
To support launching campaign about Samsung AddWash.
Now you can add -forgotten- things during any moment and in any length of washing process.
Socks, the most forgotten things during washing process. From now on, with Samsung AddWash, they can be added at any time.
Awards: - Shortlist at Epica Awards - Bronze at Red Apple - Published at Lurzer's Archive (1-2017)