Born in 1977, Alemsah Ozturk has been the Chief Happiness Officer & Founder of 41? 29! since 2007. He started his career as an art director creating websites for brands, earning awards in the process. He was quickly recognised as one of the top talents in Turkey and at the age of 24, became the youngest creative director in Turkey. After becoming Creative Director, Ozturk spent his time honing his skills and bringing innovation into the market with different approaches.

In 2007, he founded 41? 29!, a digital marketing agency which, in a very short time, became one of the best-known creative agencies in the market. In the last five years, 41? 29! has won more than 100 awards for its innovative projects.

In 2009, he was chosen as an Endeavor Entrepreneur and his work is globally supported by the foundation. In 2010, he founded a social gaming company, a digital media buying agency and a social shopping startup Grupanya. Recently, US Vice-President John Biden mentioned him as a global example of Turkish entrepreneurship.

41? 29! was recently acquired by WPP, making its move to become a regional player.

He is also very well known in social media with 100K+ followers on Twitter and for his lectures, seminars at universities; he is Turkey's top-of-mind guy forsocial media.