Simon is the Chief Creative Officer at H+K. His role is to lead the first ‘Global Centre of Creative Strategy’ in London before rolling it out across the network and to take responsibility for the strategic and creative output of the London agency. The ‘Global Center of Creative Strategy' is responsible for setting the strategic positioning and creative agenda for H+K and for developing creative skills and culture strategy to deliver this change.

Simon has more than 15 years’ agency experience delivering strategic creative counsel and developing multi-channeled, content-led campaigns for global brands. His client portfolio includes Coca-Cola, Nike, O2, Bulmers, Ford and Land Rover and while Creative Director at Exposure the agency won three Cannes Lions awards for work with Umbro and Dr. Martins. He is also a well-renowned and respected industry authority and served as Cannes Lions judge

Indulging his other passions: fashion, food and architecture he has started a company called Cesca+Lett making ‘art’ scarfs with rare fabrics, is a founding partner of the award winning CiCi CoCo Kitchen and, as a qualified architect, occasionally practices as the Beam Cottage Architect.